Commentary on:
How
effective is European School International Baccalaureate IB DP (11-12 grades)
current marketing in order to compete well against competitors in Tbilisi,
Georgia?
Introduction
In 2007, LLC European School, owned by GIG
group, entered Georgian education market. In 2010 European School got
authorization of International Baccalaureate Diploma Program so student got education
in English. When European School entered market of international education,
market was already penetrated by other competitors, GZAAT (Guivy
Zaldastanishvili American Academy In Tbilisi) and QSI (Quality Schools
International). GZAAT and QSI held a great market power (They were considered
as a market leaders), because after collapse of Soviet Union (1991), first
school which could held non-Georgian students in Georgia, was QSI (opened in
1995), and GZAAT which was founded in 2001 and board of trustees included : TBC
Group, Samgori 94 Group and Ernst&Young. GZAAT trustees were very famous
and trustful Groups, so after GZAAT two students from first graduates were
accepted in Harvard University, GZAAT reputation grew much quicker and it
started penetrating in a market of international education. To compete against competitors, European
School offered Diploma recognized by many universities around the world and
lower price. European School created action plan for board of directors which
includes marketing strategy, SWOT analysis, school process design and occurred
needs, human and finance resources, school mission and vision statements and
priorities. European School marketing strategy is more concentrated on
improving internal needs like product, staff, teacher’s quality , to fulfill
student needs and physical environment (From marketing mix) (Supporting
document 1)
However
as competitors were already penetrated in the market, European School couldn’t
attract students. In First graduate, European School IB DP had only 41 students.
By word of mouth (which is very effective marketing trick), school could retained
number of students for some time, but it was decreased slightly in 2014-15
(supporting document 4). So it is worth to investigate how effective European
School current marketing is for competing with competitors and attracting new
students in IB DP as on every student cost is same (because teacher’s salary is
not variable cost it`s fixed cost) but revenue is bigger.
To understand
better how can European School penetrated in the market, it`s good to use:
Primary research:
1) Interview with
European School IB DP coordinator
2) Survey 2015
Secondary research:
Secondary research:
3) Schools
comparison (Number of students, Price, area and etc.)
4) Analyzing
number of students in European School per year
5) Number of
students graduate in university.
People
As
any service, moreover schools rely on goodwill of employees,( Hoang, 448 )
European School administration pays big attention on IB DP teachers.
European
school IB DP has teachers who are passionate about their subjects and can
deliver good education to students. It has conformable human resources to educational
process. There are 16 teachers in IB DP. Their educational qualification is
adequate to requirements and gives IB opportunity to fully realize educational
process. Among qualified staff (PHD holders), there are teachers who are
authors of text-books: K.Maghlakelidze (English), P.babilua (Math),
N.Pirtskhalava (History). School staff includes: qualified doctor,
psychologist, administrational technical and assistant staffs.(European School)
Appearance and body language – Teachers have dress code (formal clothing) to give
more professional image and studying mood to students. All teachers are
experienced and know how to attract attention of students.
Aptitudes and attitudes – Teachers have sufficient knowledge to teach (as
they are experienced), also they are attentive to the needs of students
(additional lessons are held in case of student’s need).
Efficiency – Results (If graduates were accepted in universities)
of students show that teachers are quite effective. (Supporting document 5)
Processes
Before
student can move to European School IB DP, first of all he/she should take DP
admission test. DP admission test helps school to understand if student is able
to take DP program. If student pass the exam school fee is paid and student can
attend lessons on school days. European school also provides bus for every
student (who needs) to deliver to school. Also the school fee contains free
lunch on every school day for every student. During lunch time students can go
to canteen and eat various type of meal. One benefit of school is that if
student can not afford to pay school fee on one payment, he/she can ask the school
and he/she can pay fee partly.
Physical Environment
School territory is 8125 meter squared while building is located on 4329 meter squared. Every class room is equipped with required equipments like individual bench (table) for every student, whiteboards and chairs as well.
There
are 52 class rooms in total, from which 9 is occupied by IB DP (Science and
geography rooms are shared with whole school, 2 room belongs to officials DP
Coordinator, and IB Principle). In every class room there is book-case and 5
classes from IB DP are equipped with computer and projector. Also corridor and
one class room is equipped with TV. All computers have access to internet. Also
on 2nd floor school has school hall, where is located grand piano.
School has its own cable TV which is good for promotion inside the school
(about important news) and IB DP students can shoot film (annually school
conducts film festival “golden butterfly”). Library belongs to whole IB (not
whole school) which is equipped with 10 Desktop computers, books and bench and
chairs, which creates ideal environment for studying. Every room has good
design and is clean because IB DP has office cleaner. Every student who wants
to participate in school activities and fulfill CAS requirements, school has football,
tennis and basketball stadium.
Product
Product
European
School has product line (collection
of related products). All the products are services. European School has 3
types of educational service: Georgian Section, where students are studying by
Georgian Educational Plan, American High School and IB. It offers best price
products for different segments depended on their wants (Students who wants to
continue studying in Georgian university study in Georgian Section, who wants
to continue studying in USA study in AHS and students who want to have
internationally recognized diploma studies in IB).
As it has been identified European School IB DP hold undesirable position. To analyze current situation, market map has been constructed based on number of student in different schools. Graph shows that the lowest price has European School IB DP, but price and number of children have positive correlation.
(Supporting document 3)
Also to evaluate which service was better, new data has been gathered, which shows how effective product is. (Supporting document 5).
Price
As it has been identified European School IB DP hold undesirable position. To analyze current situation, market map has been constructed based on number of student in different schools. Graph shows that the lowest price has European School IB DP, but price and number of children have positive correlation.
(Supporting document 3)Also to evaluate which service was better, new data has been gathered, which shows how effective product is. (Supporting document 5).
Price
European
School IB DP uses penetration pricing to take over competitors’ students and
increase market share. It has equilibrium price, because its price is
appropriate for the service which student gets. Also for the loyal customers of
European School (students who studied in MYP or Georgian section before 11 grades)
there is sale of almost 17 % if moved to DP. In 2010 European School IB DP
market share was significantly higher than now. Graph below shows decline after
IB DP was created.
Decline
of number of students in IB (Supporting document 4)
To compete well against QSI and GZAAT European School IB DP has much lower price (Over 30 %) than competitors.
|
European School
IB DP
|
14128 GEL (6000
Euro ) 1 euro =2,35 GEL (National Bank
of Georgia)
|
|
American Academy
(GZAAT)
|
19000
GEL
|
|
QSI
Tbilisi
|
22000
GEL
|
The
table above shows price difference between schools (Supporting
document 3)
The
number of students’ comparison (Supporting document 3) tells us that despite
the fact that European School IB DP has high quality service and lowest price,
it has undesirable position in market and lowest number of students.
Place
European
School has chosen good place which is located in Tbilisi, Saburtalo, Aleksandre
Yazbegi District, which is considered to be near center of Tbilisi and the Area
is bigger than GZAAT and QSI (Supporting document 3). Also there is bus stop
near school and school location is easily accessible. In front of school, there
is goods and stationary shop. With a place European School is in the best
position compared to their competitors QSI and GZAAT.
Promotion
Promotion
for European School is very important to attract more students. But it is
school`s weakness that it doesn`t invest a lot in a promotion. Techniques which
are used to promote European School are only advertising by banners in the
street. Only banner which is located on airport`s exit is a good way to attract
more international students. As they come from different countries by plane,
banner could attract their attention and they maybe visit school for more
information. Also airport is mainly accessed by audiences (who have financial
resources to pay the school fee) which could appear very beneficial for school.
Survey (Supporting document 2) shows us how effective technique is.
Conclusion
To sum up as European School marketing is more concentrated on internal affairs (People, Physical environment) it`s marketing is not quite effective to compete against competitors and penetrate in market. As European School IB DP has high quality service and possibility to hold more students, marketing would be more effective if European School invested more in promotion. I suppose that if European School will invest more in above the line promotion like TV advertisements and in below the line promotion like holding student conferences it can attract more students and increase awareness about school in society. TV advertisement is quite effective as it has big audience and it`s researched several times and access to researches is public (which channel has what kind of audience, which is most popular channel and etc.) ( Eurasia Partnership Foundation) holding conferences is also good way for promoting the school, as targeted audience (students) will get know to school physical environment, people and other features while attending conferences.
As we see from the commentary, European School IB DP lower price marketing is not yet effective as with only low price it can`t compete well against competitors as students number does not increase (Supporting document 3). If school wants to compete with competitors by choosing best price in educational market, it should also promote the fact that high quality service is for low price. So to invest in promotion is necessary, or else as trend shows (Supporting document 3), number of student will decrease and school can face cash flow problems, so school will be forced to increase price.
Obviously school marketing, to improve student`s needs (Internal affairs) is quite effective, because European School competes very well with competitors in features (Supporting document 3) and from research many students chose European School IB DP because of unique features (Supporting document 2). So on the other hand marketing is effective.
All things considered, European School IB DP marketing is effective in a way, but as research shows it is not enough to compete well against competitors in terms of increasing number of students, so it still needs to be improved.
To sum up as European School marketing is more concentrated on internal affairs (People, Physical environment) it`s marketing is not quite effective to compete against competitors and penetrate in market. As European School IB DP has high quality service and possibility to hold more students, marketing would be more effective if European School invested more in promotion. I suppose that if European School will invest more in above the line promotion like TV advertisements and in below the line promotion like holding student conferences it can attract more students and increase awareness about school in society. TV advertisement is quite effective as it has big audience and it`s researched several times and access to researches is public (which channel has what kind of audience, which is most popular channel and etc.) ( Eurasia Partnership Foundation) holding conferences is also good way for promoting the school, as targeted audience (students) will get know to school physical environment, people and other features while attending conferences.
As we see from the commentary, European School IB DP lower price marketing is not yet effective as with only low price it can`t compete well against competitors as students number does not increase (Supporting document 3). If school wants to compete with competitors by choosing best price in educational market, it should also promote the fact that high quality service is for low price. So to invest in promotion is necessary, or else as trend shows (Supporting document 3), number of student will decrease and school can face cash flow problems, so school will be forced to increase price.
Obviously school marketing, to improve student`s needs (Internal affairs) is quite effective, because European School competes very well with competitors in features (Supporting document 3) and from research many students chose European School IB DP because of unique features (Supporting document 2). So on the other hand marketing is effective.
All things considered, European School IB DP marketing is effective in a way, but as research shows it is not enough to compete well against competitors in terms of increasing number of students, so it still needs to be improved.
Bibliography
Hoang, Paul. International Baccalaureate Business and Management. 2nd ed. Victoria: IBID, 2011. Print.
"National Bank Of Georgia." National Bank Of Georgia. N.p., n.d. Web. 29 Jan. 2015. <https://www.nbg.gov.ge/index.php?m=582>.
"Graduates." European School. N.p., n.d. Web. 29 Jan. 2015. <http://www.europeanschool.ge/pages/kd/)>.
European
School. "Teachers." European
School. N.p., n.d. Web. 29 Jan. 2015. <http://www.europeanschool.ge/en/pages/about/teachers/>.
"FAQ."
European School FAQ. European School, n.d. Web. 29 Jan. 2015
<http://www.europeanschool.ge/ib/pages/ib/faq/>.
<http://www.europeanschool.ge/ib/pages/ib/faq/>.
"Gzaat." Gzaat. American Academy in Tbilisi, n.d. Web. 29 Jan. 2015.
<http://www.gzaat.org/#!program/cfvg>.
"QSI." QSI. Quality Schools International In Tbilisi, n.d. Web. 29 Jan. 2015.
<http://qsi-tbilisi.weebly.com/academics.html>.
Eurasia Partnership Foundation. "The Georgian Media: Popular Assessments and development Perspectives." The Georgian Media: Popular Assessments and Development Perspectives Report (n.d.): n. pag.Epfound.ge. 2012. Web. 7 Jan. 2015. <http://www.epfound.ge/files/media_report_final_eng_print_1.pdf>.
Appendices
Supporting document 1
Interview’s Date: January 15, 2015
Interviewee’s
Information: Tamar Lomidze, European School IB DP class teacher
Summary
of the interview: The interview has been
conducted face to face with European School IB DP class teacher, Tamar Lomidze,
at the European School. The interview lasted approximately for an hour. For the
accuracy the interview was recorded and then summarized in the written form.
The purpose of the interview: To learn more about European School features, quality of service and how well it competes against competitors . The information gathered from this interview will primarily be used for the research purpose in order to build up and strengthen the commentary paper.
-------------------------------------------------------------------------------------------------------------------------
1. From our previous conversation, you have identified that European School IB DP, faced many problems, since it was opened. Can you please elaborate more on this issue?
Before European School IB DP entered the market, there was an oligopoly power held by QSI Tbilisi and American Academy in Tbilisi. They held the price level approximately the same. They offered high quality service of international education. Georgia obtained independence only in 1991 (after collapse of Soviet Union) and QSI Tbilisi was opened in 1995 (First international school). After 6 years, in 2001, American Academy in Tbilisi was opened. At that time there were only two schools in Georgia, where you could get education in English and opportunity to graduate abroad. So, till now, they had quite big time to increase fame and reputation in people. Only in 2007 European School was created. But in 2007, QSI Tbilisi and American Academy in Tbilisi were not considered as competitors for European School, as it only offered education in native language. In 2010 European School introduced a new, different educational system, International Baccalaureate Diploma Program (DP, 11-12 grades.), which gives student an opportunity to get more than education, to become an independent learner, critical thinker, and challenging. Also International Baccalaureate (IB) DP was different and better from competitors by strong partnership between universities and recognized diploma. It is obvious that IB should have gained popularity and fame in people but people were not interested in IB, as competitors were already penetrated in a market. For attracting students, IB offered lower price than competitors (over 30 % lower) with a high quality of service. So the problem European School IB DP faced problems of penetrating in the market.
2. What kind of marketing strategies did European School IB DP chose in order to compete well against competitors?
The purpose of the interview: To learn more about European School features, quality of service and how well it competes against competitors . The information gathered from this interview will primarily be used for the research purpose in order to build up and strengthen the commentary paper.
-------------------------------------------------------------------------------------------------------------------------
1. From our previous conversation, you have identified that European School IB DP, faced many problems, since it was opened. Can you please elaborate more on this issue?
Before European School IB DP entered the market, there was an oligopoly power held by QSI Tbilisi and American Academy in Tbilisi. They held the price level approximately the same. They offered high quality service of international education. Georgia obtained independence only in 1991 (after collapse of Soviet Union) and QSI Tbilisi was opened in 1995 (First international school). After 6 years, in 2001, American Academy in Tbilisi was opened. At that time there were only two schools in Georgia, where you could get education in English and opportunity to graduate abroad. So, till now, they had quite big time to increase fame and reputation in people. Only in 2007 European School was created. But in 2007, QSI Tbilisi and American Academy in Tbilisi were not considered as competitors for European School, as it only offered education in native language. In 2010 European School introduced a new, different educational system, International Baccalaureate Diploma Program (DP, 11-12 grades.), which gives student an opportunity to get more than education, to become an independent learner, critical thinker, and challenging. Also International Baccalaureate (IB) DP was different and better from competitors by strong partnership between universities and recognized diploma. It is obvious that IB should have gained popularity and fame in people but people were not interested in IB, as competitors were already penetrated in a market. For attracting students, IB offered lower price than competitors (over 30 % lower) with a high quality of service. So the problem European School IB DP faced problems of penetrating in the market.
2. What kind of marketing strategies did European School IB DP chose in order to compete well against competitors?
To compete well against
competitors, European School tried to improve the interior and exterior of the
school. School strategy was to improve internal needs and invested a big amount
of money in an attractive design and equipment like computers, scanners,
printers and etc. Every class is equipped with tables, chairs, computer,
projector, 2 whiteboards (one for chock and second for marker) and book case.
Also IB DP was located on the 6th floor of the school and whole
floor belonged to it. Also all stakeholders of IB DP were considered and
elevator was built for only IB (it goes from 1st floor to 6th
only). Also 6th floor design was different from other. In the middle
of corridor there was built a small rest-room with a comfortable arm-chairs.
For IB DP students there was created library on the 6th floor, which
is equipped with computers and books. Also school marketing strategy was to create a fully-secured school, which
was done by hiring security (6 security collaborator a day, 15 - total).
Security makes sure that students’ will be secured in a school and students’
will not miss the lessons and leave school earlier. For more security, school
is equipped with cameras inside and outside of school territory.
3.
Did European School IB DP face problems while hiring the teachers?
As
IB DP was a different type of education, it was hard for school to make
decision which teachers to hire. So for this reason, new professional team of
HR was created, which took responsibility of holding job interviews and hiring
new teachers. I want to
mention that every newly hired teacher, was send to a trainings of IB abroad,
so administration was sure that teacher’s could give best education to
students. There are 16 teachers in IB DP which are all qualified in their subjects.
4.
For what reason students should move in IB DP?
If students want to get high quality education, become an independent learner, thinker, and if he/she is ready to undertake new challenges, IB DP is the best choice. We offer the best quality education by qualified teachers, in a best, educational aura. All students’ needs are considered, so they will not face any problem. We also offer the easiest process of paying the school fee: fully or partly, monthly, quarterly. We offer the best service and an internationally recognized diploma. Also European School IB DP offers the lowest price, compared to the competitors. It should be considered that European School is located in the best place : near to center, near to stationary and shop, easy accessible place, 30 meters till bus stop.
If students want to get high quality education, become an independent learner, thinker, and if he/she is ready to undertake new challenges, IB DP is the best choice. We offer the best quality education by qualified teachers, in a best, educational aura. All students’ needs are considered, so they will not face any problem. We also offer the easiest process of paying the school fee: fully or partly, monthly, quarterly. We offer the best service and an internationally recognized diploma. Also European School IB DP offers the lowest price, compared to the competitors. It should be considered that European School is located in the best place : near to center, near to stationary and shop, easy accessible place, 30 meters till bus stop.
5.
Is school administration satisfied with number of students in IB DP?
As European School IB DP has possibility to hold more students than
it has right now, it should have more students, because it is operating in
educational market for over 4 years, administration and staff have sufficient
experience and knowledge and it can give to students’ best education in
Tbilisi, Georgia. Also from the resources which were invested in creating
European School IB DP, administration had more expectation, so school
administration is not satisfied with the number of students.
Supporting document 2
Survey 2015 to determine how effective and perfect service is provided by European School IB DP
Supporting document 2
Survey 2015 to determine how effective and perfect service is provided by European School IB DP
I want to thank you for taking time to fill out this
survey. Your responses will be kept confidential and will be used only for
research purposes.
-------------------------------------------------------------------------------------------------------------------------
20
IB DP students participated in a survey
Rate European School IB DP aspects:
1.Academic personnel (teachers)
Rate European School IB DP aspects:
1.Academic personnel (teachers)
bad
satisfactory
excellent
2.
Easy organizational structure
bad
satisfactory
excellent
bad
satisfactory
excellent
3.
Teacher’s accessibility (After classes)
bad
satisfactory
excellent
4.Faculty/Student ratio
bad
satisfactory
excellent
5. Library effectiveness
bad
satisfactory
excellent
6. Equipment accessibility
bad
satisfactory
excellent
7. International staff ratio
bad
satisfactory
excellent
4.Faculty/Student ratio
bad
satisfactory
excellent
5. Library effectiveness
bad
satisfactory
excellent
6. Equipment accessibility
bad
satisfactory
excellent
7. International staff ratio
bad
satisfactory
excellent
satisfactory
excellent
8)How did you know about the European School IB DP?
9)What was the main in your decision-making process when moving to European School IB DP ?
Survey Findings:
Randomly chosen 20 IB DP students rated 7 precisely chosen aspects and answered 2 asked questions. The survey showed that the teacher’s are qualified and professional so they can give best service to student. Also easy organizational structure is ideal - administration is ready any time to answer student’s question and consider students needs. To give best service teacher’s accessibility is also ideal: Every teacher is ready to stay. Faculty/student ratio (how many student’s are in class) is excellent as maximum is 1:15 on Native Language Classes. Despite the equipment accessibility, which is on highest level, school should improve their library, as there is low number of books and increase number of international staffs (as in international school, there should be not only non-Georgian student’s but staff’s as well). Certainly most students know about school by word of mouth, but at the same time promotion banner near airport is also quite effective. Notably the most students’ were persuaded to move in European School IB DP, because of Physical Environment and a good service on a second place.
1) Rate academic personnel (teachers)
|
Bad
|
Satisfactory
|
Excellent
|
|
0
%
|
10
%
|
90
%
|
2) Easy organizational structure (communication between administration and students)
|
Bad
|
Satisfactory
|
Excellent
|
|
0
%
|
0
%
|
100
%
|
3) Teacher’s accessibility (After classes)
|
Bad
|
Satisfactory
|
Excellent
|
|
5
%
|
10
%
|
85
%
|
4) Faculty/Student ratio
|
Bad
|
Satisfactory
|
Excellent
|
|
5
%
|
0
%
|
95
%
|
5) Library effectiveness
|
Bad
|
Satisfactory
|
Excellent
|
|
20
%
|
65
%
|
15
%
|
6) Equipment accessibility (printer, scanner, photocopy)
|
Bad
|
Satisfactory
|
Excellent
|
|
0
%
|
0
%
|
100
%
|
7) International staff ratio
|
Bad
|
Satisfactory
|
Excellent
|
|
65
%
|
25
%
|
10
%
|
8) How did you know about the European School IB DP?
|
Word of mouth
|
Promotion
|
Other
|
|
45 %
|
35 %
|
20 %
|
9) What was the main reason in your decision-making process when moving to European School IB DP ?
|
Physical Environment
|
People
|
Process
|
Place
|
Product
|
Price
|
|
35 %
|
20 %
|
0 %
|
10 %
|
25 %
|
10 %
|
Supporting
document 3
Schools comparison
Market Map
Schools comparison
Market Map
The graph below reflects the number of students in each school in 11-12 grade. It shows us that despite the fact that European School IB DP has high quality service and lowest price, it has undesirable position in market and lowest number of students.
Price comparison 2014-2015 academic year
|
European School IB DP
|
14128 GEL (6000 Euro )
(https://www.nbg.gov.ge/index.php?m=582) 1 euro =2,35 GEL retrieved
29.01.2015 19:40
|
|
American Academy (GZAAT)
|
19000 GEL
|
|
QSI Tbilisi
|
22000 GEL
|
(Information
from European School Marketing Manager)
Distance from Center of Tbilisi
Distance from Center of Tbilisi
|
European School
|
2 Kilometers
|
|
QSI Tbilisi
|
9 Kilometers
|
|
American Academy (GZAAT)
|
7 Kilometers
|
|
European School
|
Building : 4329
Yard : 3796 Total : 8125 |
|
American Academy (GZAAT)
|
Building : 2327
Yard : 2473 Total : 4800 |
|
QSI Tbilisi
|
Building : 3323
Yard : 3661 Total : 6984 |
Area (Current asset)
|
Features
|
Scholarship
|
Athletics
|
Creativity
|
Cable
TV
|
Concert
hall
|
|
European
School
|
N/A
|
Soccer,
Basketball , Tennis , Table tennis, Karate,
|
Music,
Art
|
Yes
|
Yes
|
|
American
Academy (GZAAT)
|
Yes
|
Soccer,
Aerobic, Swimming, Dance
|
N/A
|
N/A
|
N/A
|
|
QSI
Tbilisi
|
Yes
|
Soccer,
Volleyball, Basketball
|
Music
|
N/A
|
N/A
|
Features
|
Features
|
Library
|
International
staff
|
Faculty/student
ratio (1:15)
|
Qualified
teachers
|
Access
to technology(Xerox, Printer, Scanner)
|
|
European
School
|
2
|
Yes
|
Average
1:10
|
Yes
|
Computer,
Printer, Xerox, Scanner
|
|
American
Academy (GZAAT)
|
1
|
Yes
|
Average
1:30
|
Yes
|
Only
computer
|
|
QSI
Tbilisi
|
1
|
Yes
|
Average
1:32
|
Yes
|
Only
computer
|
Supporting document 4
Number of students per year in European School from 2011
Summary of the graph
As
we see from the graph, number of students were retained in 2011-2013 years but
in 2014 it started declining.
Supporting document 5
University Admissions of IB DP graduates 2014
|
#
|
Name
|
Universities where they got admitted
|
|
1
|
Abbas Nejad Susan
|
Utrecht University,
The Netherlands
|
|
2
|
Alavidze Mariam
|
Szeged Medical
School, Hungary
|
|
3
|
Asatiani Manana
|
New York University,
USA
|
|
4
|
Gigauri Eka
|
SKEMA Business School,
France
|
|
5
|
Gutsaev Michael
|
Wagner College, USA
|
|
6
|
Kharshiladze Nikoloz
|
Royal Holloway, UK
|
|
7
|
Kvaratskheliya
Alexander
|
Queens University
Belfast, UK
|
|
8
|
Mamatelashvili
George
|
Glasgow Caledonian
University, UK
|
|
9
|
Mdivani Natia
|
Toulouse Business School, Barcelona, Spain
|
|
10
|
Meskhi Maria
|
Wagner College, USA
|
|
11
|
Mirianashvili Lizi
|
Exeter University,
UK
|
|
12
|
Adeishvili Nikoloz
|
Kingston University
London
|
|
13
|
Samushia Rezo
|
Tallinn University of Technology, Estonia
|
|
14
|
Shengelia Ana
|
European University,
Germany
|
|
15
|
Takaishvili Sandro
|
ISM University of Management and Economics, Lithuania
|
|
16
|
Tavassolian Mohammad
|
Tallinn University of Technology, Estonia
|
|
17
|
Tevzadze Tornike
|
London South Bank
|
|
18
|
Tutarashvili Luka
|
University Exeter
University, UK
|
|
19
|
Zhvania Anna
|
Bocconi
University, Italy
|
University Admissions of IB DP graduates 2013
|
#
|
Name
|
Universities where they got admitted
|
|
1
|
Abulashvili Ilia
|
BES La Salle University – Barcelona, Spain
|
|
2
|
Aduashvili Ana
|
Frederick University
– Cyprus
|
|
3
|
Antidze Tamar
|
University of New York in Prague, Czech Republic
|
|
4
|
Chelidze Mariam
|
Anglo-American University, Prague, Czech Republic
|
|
5
|
Kacharava Guranda
|
Erasmus University Rotterdam – Rotterdam, Netherlands
|
|
6
|
Katamadze Vakhtang
|
SciencesPo. University - Le Havre, France
|
|
7
|
Katsanashvili Mariam
|
IE University –
Segovia, Spain
|
|
8
|
Khoshtaria Lasha
|
National Medicine University name A. A. Bogomolec, Ukraine
|
|
9
|
Kikoria Tamar
|
IE University –
Segovia, Spain
|
|
10
|
Kipiani Levan
|
University of Birmingham - Birmingham, UK
|
|
11
|
Korchilava Tamar
|
Erasmus University Rotterdam – Rotterdam, Netherlands
|
|
12
|
Morchiladze Nata
|
Erasmus University Rotterdam – Rotterdam, Netherlands
|
|
13
|
Orjonikidze Mariam
|
Univerzita Karlova (Charles University) – Prague, Czech Republic
|
|
14
|
Phkhovelishvili
Tornike
|
University of Tartu – Tartu, Estonia
|
|
15
|
Seskuria Nika
|
Herriot-Watt University – London, UK
|
|
16
|
Sharangia Lorenzo
|
Erasmus University Rotterdam – Rotterdam, Netherlands
|
|
17
|
Sikharulidze Niko
|
University of Wuerzburg – Wuerzburg, Germany
|
University Admissions of IB DP graduates 2012
|
#
|
Name
|
Universities
where they got admitted
|
|
1
|
Bejuashvili Giorgi
|
Glion University – Montreux,
Switzerland
|
|
2
|
Cheishvili Vakhtang
|
Lindenwood
University – St. Louis, USA
|
|
3
|
Chkhaidze George
|
Jacobs University – Bremen, Germany
|
|
4
|
Gogichashvili Nino
|
Lazarski University – Warsaw, Poland
|
|
5
|
Guchmazova Vilena
|
British High
School for Design, Moscow, Russia
|
|
6
|
Guchmazova Violetta
|
Marlston College – Adelaide, Australia
|
|
7
|
Kakhetelidze Jaba
|
Toulouse
Business School – Toulouse, France
|
|
8
|
Karseladze Elene
|
John Cabot
University, Rome – Italy
|
|
9
|
Kldeiseli Tamar
|
Lazarski University – Warsaw, Poland
|
|
10
|
Liparteliani Natia
|
Erasmus
University Rotterdam – Rotterdam, Netherlands
|
|
11
|
Nakeuri Elene
|
University of Buckingham – UK
|
|
12
|
Razmadze Tornike
|
University of
Tartu – Tartu, Estonia
|
|
13
|
Sekhniashvili Salome
|
Kingston University – Kingston, UK
|
|
14
|
Sharangia
Mariam
|
University
college London UCL– London, UK
|
|
15
|
Sichinava Mariam
|
National
Medicine University name A. A. Bogomolec, Ukraine
|
|
16
|
Sinjiashvili Anastasia
|
Kingston University – Kingston, UK
|
|
17
|
Vacheishvili Salome
|
Bard College – Berlin, Germany
|
|
18
|
Zhgenti Nino
|
Lindenwood
University – St. Louis, USA
|
(European
School)
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